The No. 1 thing Indians want in a cream: For it to lighten their skin – Quartz

The No. 1 thing Indians want in a cream: For it to lighten their skin
Quartz
By Matt Phillips @MatthewPhillips 2 hours ago. Nearly half of Indian consumers say the most important attribute they're looking for in skin creams is the ability to lighten their skin, according to a recent Morgan Stanley report on consumer trends in

skin – Google News